Transforming a restaurant supplier’s entire business amidst a global pandemic
An international restaurant supplier’s online marketplace, which sold specialty goods unavailable from the wholesale market to restaurants, never found traction and was bleeding money for the company. Their Innovation Lab hired Manifold–whose expert agile methodology finds simple, elegant solutions to complex commercials problems–to pivot and monetize their business. As the engagement began, the pandemic hit, further exacerbating the company’s losses but opening up new value prop possibilities as the entire restaurant industry transitioned from dining to take-out.
Growth & Innovation
Pivot and monetize business
Align solution to changing market needs
Increased top of funnel leads by 50%
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