How do you innovate inside a company with decades of rich history, with business models that are firmly entrenched, delivering on a product people have consumed effectively the same way for centuries?
My guest today is Maja Thomas, Chief Innovation Officer for Hachette Livre, one of the largest book publishers in the world, and the Director of the Hachette Innovation program, focusing on the intersection of publishing and digital innovation.
In this conversation we discuss some challenges to innovation in the publishing industry, the rise of voice interfaces, the future of augmented reality, how publishers leverage big data to improve the publishing process, and much more.
Accelerate your growth
Join the thousands of people who get our Growth Digest each month, filled with actionable ideas and insights for growing your business.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.